It’s not always necessary that your marketing spend should be directly proportional to the cost of your product (ticket size). Sometimes minimum spends can also give you the desired results. Of late, there are many companies who have realized that spending only on Atl media like newspaper and Hoardings might not give any measurable returns. They need to venture out, be in peoples face, at an eye level. To meet these requirements, we have done Cycle branding for our clients.